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This ad campaign aired in 1995. Many differences are apparent between this ad and the previous Iman ads. First of all, the introduction of a male model into the photos, right next to a female model. These two models seem to be very young, no more than teenagers. Their poses are also very unnatural for their age. The shirtless boy is awkwardly leaning on the ladder, as is the girl flaunting her midriff. By arching her back and positioning her thumb that she, she is giving off a more sexual or playful air.
The direct gazes of both the boy and girl are also very different from the previous Iman campaign. In all three pictures, Iman is avoiding direct gaze with the camera, yet these two models are facing the camera head-on. We almost feel like they are trying to be older or they are at least posing an air of confident, that they do not actually possess.
The direct gazes of both the boy and girl are also very different from the previous Iman campaign. In all three pictures, Iman is avoiding direct gaze with the camera, yet these two models are facing the camera head-on. We almost feel like they are trying to be older or they are at least posing an air of confident, that they do not actually possess.
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